JOHN Odafe Asiemo popularly known as Daddy Showkey has been appointed as ambassador to GOtv brand. The endorsement deal was signed at the MultiChoice head office in Lagos early in December.
The veteran Nigerian singer is famed for his creation of the Galala dance routine and he is loved by the grassroots for his grass-to-grace story.
As with Daddy Showkey, GOtv has become a household name in Nigeria and, managamen say, the association will further entrench GOtv as the trusted digital migration partner in Nigeria.
Daddy Showkey and existing GOtv brand ambassador John Okafor, aka Mr Ibu will conjointly promote the GOtv brand across Nigeria. Daddy Showkey will also feature in GOtv brand commercials and make special guest appearances at major GOtv events amongst other activities.
It was also revealed that GOtv subscribers could be surprised by Daddy Showkey in their neighbourhood as he goes about rewarding lucky winners in the ongoing GOtv Go Pick Ya Own promos.